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PLUS vs. PREMIUM – What Is the Difference?

Both licenses offer the full feature set of WP-ImmoMakler — the difference lies in their intended use: PLUS is the single-site license for a website run by one estate agent or one estate agency, while PREMIUM is the right choice when multiple estate agencies share a common website and want to present their properties together.

Can I use one plugin for multiple estate agents?

Section titled “Can I use one plugin for multiple estate agents?”

Yes — that is exactly the use case for the PREMIUM license. It allows the properties of multiple estate agencies to be presented together on a single WordPress website, for example as an agency network, franchise system, or small property portal.

For a classic estate agency website where a single estate agent or agency showcases its own properties, the PLUS license is the right choice.

PLUS – for a single estate agent or agency

Section titled “PLUS – for a single estate agent or agency”
  • Single-site license (one estate agent or one estate agency)
  • Ideal for the typical estate agency website where one business presents its own properties
  • Full feature set of WP-ImmoMakler (search, maps, PDF exposé, watchlist, AI SEO, and more)

PREMIUM – for multiple estate agencies on one website

Section titled “PREMIUM – for multiple estate agencies on one website”
  • Properties from multiple estate agencies on a shared website
  • Separate FTP directories per agency – each business delivers its property data independently
  • Parallel imports from different estate software – each agency can use its own solution (onOffice, FlowFact, FIO, estateSmart, ImmoScout24, Immowelt, and others)
  • Suitable for agency networks, franchise systems, and small portal operators
  • Includes the full PLUS feature set

PLUS is the right choice if

  • a single estate agent or agency appears on the website,
  • all properties come from a single estate software solution or a single OpenImmo export.

PREMIUM is the right choice if

  • multiple estate agencies share a website,
  • each agency needs to manage its own properties and deliver them via its own FTP directory,
  • data from different estate software solutions needs to be displayed simultaneously on one website.

If you have any questions, please feel free to contact our Support.