FlowFact WordPress Plugin: Import Properties Automatically
WP-ImmoMakler is the WordPress plugin for FlowFact: it automatically transfers your properties from FlowFact to your WordPress website via the OpenImmo interface.
Prerequisites
Section titled “Prerequisites”- A FlowFact account with an activatable OpenImmo export (portal interface)
- The FTP or SFTP credentials of your web server — you can obtain these from your web host
- A WordPress website with WP-ImmoMakler installed; the plugin automatically creates the transfer directory
/openimmo/
Setting Up the OpenImmo Export in FlowFact
Section titled “Setting Up the OpenImmo Export in FlowFact”Navigate in FlowFact to Settings > Portals and Integrations (available at https://apps.flowfact.com/settings/portals) and select “Add Portal”.
Enter the FTP or SSH credentials for your web server and configure the following fields:
- Portal name: A descriptive name, e.g. “Website”, “Homepage” or “WP-ImmoMakler”
- Provider number: Any number — typically “1” if you are the sole provider
- FTP folder: By default
/openimmo/in the WordPress root directory. If WordPress is installed in a subdirectory, enter the full path from the FTP root, e.g./clickandbuilds/app/wordpress_1/openimmo/
FTP Connection
Section titled “FTP Connection”
SFTP/SSH Connection
Section titled “SFTP/SSH Connection”
Displaying Reference Properties
Section titled “Displaying Reference Properties”If you want to display sold or rented properties as references on your website, please read the article “Displaying Reference Properties”.
If you have any questions about the setup, please contact support.
How the Automatic Import Works
Section titled “How the Automatic Import Works”The transfer runs in one direction: FlowFact exports the inventory as an OpenImmo file to the /openimmo/ directory of your website, and WP-ImmoMakler processes the file during the next import run — properties are automatically created, updated, or removed, depending on what the export contains. The import frequency is determined by the cron job.
All attachments — photos, floor plans, PDF documents — are transferred by the plugin to the WordPress media library. Cleanup and notifications are handled by the import settings: processed files can be deleted automatically, and successful imports can be reported by email.
Frequently Asked Questions about FlowFact and WordPress
Section titled “Frequently Asked Questions about FlowFact and WordPress”What happens to sold or rented properties?
Section titled “What happens to sold or rented properties?”That is up to you: with the option “Mark properties flagged as sold/rented as reference properties” under Settings: Import, brokered properties remain visible on the website as references. Otherwise, the behavior depends on your export: if FlowFact sends a deletion command or no longer transfers the property, it disappears from the website. For more details, see Displaying reference properties.
Are images, floor plans, and documents transferred?
Section titled “Are images, floor plans, and documents transferred?”Yes. All attachments from the OpenImmo export — photos, floor plans, PDF documents — are automatically imported into the WordPress media library. Image quality can be adjusted under Settings: Import; from WP-ImmoMakler PLUS onwards, images can additionally be converted automatically to the space-saving AVIF format.
What happens if I delete a property in FlowFact?
Section titled “What happens if I delete a property in FlowFact?”If FlowFact transfers a deletion command or a full sync without the property, it is also removed from your website. You can exempt reference properties from this — with the option “Ignore deletion commands for reference properties” under Settings: Import.
Can I use FlowFact in parallel with other sources?
Section titled “Can I use FlowFact in parallel with other sources?”Yes. WP-ImmoMakler processes several sources at the same time — e.g. FlowFact in parallel with an ImmoScout24 account or with properties created manually in WordPress. The inventories of the individual sources are synchronized separately from each other.